Today’s Editor is…
Jim Tobin
LinkedIn opens video to all, while Snapchat looks at scripted content and IAB offers it’s first guide on podcasting, in today’s @SMCurrent.
LinkedIn opens video uploads to all as part of a bigger video push
 Video is the name of the game in social networking: sites like Facebook and Twitter have been doubling down on…
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Snapchat likely to begin scripted original content push by end of year
 Snapchat could start offering original scripted content very soon, according to its content lead Nick Bell (via Variety). Snapchat has…
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IAB releases its first ‘Podcast Playbook’ guide for marketers
The new publication is the latest effort by IAB to make podcast advertising part of mainstream marketing. Please visit Marketing…
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3 Types of Social Media Quotes and Why They All Suck
Want the laziest possible way to build an audience in social media? Rely on quotes and quote graphics, says Jay…
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Twitter hashtags are 10 years old and they wouldn’t have happened without old-school texting
Yes, it’s really been 10 years.  Twitter’s most iconic feature is celebrating a big birthday today. Exactly 10 years ago,…
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24 Hot Tools and Apps for Social Media Marketers
Want to try some new social media marketing tools? Wondering which apps can enhance your social media audio, video, and…
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Introducing The State of Engagement
To validate that marketing leaders need to adopt and execute new strategies and approaches, Marketo undertook the first-ever engagement focused…
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