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FB Subscription Groups + IGTV
June 22, 2018
Top Links for Friday – June 22, 2018
Today’s Editor is…
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Malliha AhmadLots of IG news/updates, email mining, and so much more in today’s #smcurrent -
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Facebook tests ‘subscription Groups’ that charge for exclusive contentFacebook is starting to let Group admins charge $4.99 to $29.99 per month for access to special sub-Groups full of…Like it 0 -
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Reply Email Mining: Discover Sales Intel Hiding in Your InboxThere is some serious sales intelligence sitting in your reply emails right this second, but nearly everyone deletes them without…Like it 0 -
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Instagram launches IGTV app for creators, 1-hour video uploadsInstagram is ready to compete head-on with YouTube. Today at a flashy event in San Francisco, the company announced it…Like it 0 -
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Instagram hits 1 billion monthly users, up from 800M in SeptemberInstagram’s meteoric rise continues, dwarfing the stagnant growth rates of Snapchat and Facebook. Today Instagram announced that it has reached…Like it 0 -
5The Birth of a BotBots are just like the weather, as told by Mark Twain; everybody talks about it but nobody does anything about…Like it 0
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6UX vs. UI: What’s the Difference?Understanding the difference between UX and UI can get confusing — the roles work closely together, and sometimes the terms…Like it 0
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Secrets of 3 Instagram-First BrandsIt’s no secret that brands are moving away from traditional marketing methods—TV, print, and radio—and focusing their efforts on social…Like it 0
FB Brand Collabs + Data Leaks
June 21, 2018
Top Links for Thursday – June 21, 2018
Today’s Editor is…
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Jim TobinFacebook now let’s influencers/creators join Watch in an effort to compete with YouTube and in a potentially profound shake-up, 3 of 4 US carriers say they will no longer share location data with third party providers. This is potentially enormous in many subtle ways. -
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Facebook opens up Watch to creators & adds video features to take on YouTubeAiming to design a more YouTube-like landscape for creators, Facebook is broadening its video options and opening the door to…Like it 0 -
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After data leak, 3 of 4 US carriers vow to stop selling user location to third partiesThe widespread use of location in the third party data ecosystem is almost completely opaque to consumers. The post After…Like it 0 -
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Facebook launches Brand Collabs search engine for sponsoring creatorsFacebook wants to help connect brands to creators so they can work out sponsored content and product placement deals, even…Like it 0 -
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Time For a Facebook Business Manager CheckupIt’s time to clean up your Business Manager of old admins and employees, disconnect old ad accounts and pages, and…Like it 0 -
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Survey: 58% will share personal data under the right circumstancesThose circumstances mostly involve first parties and require trust and a clear value exchange. The post Survey: 58% will share…Like it 0 -
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How to Get More Online Reviews for Your BusinessOnline reviews are more important than ever. How do you get customers to write them? An effective case study on…Like it 0 -
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Pinterest Profile Changes: What Marketers Need to KnowDo you use Pinterest to drive traffic to your blog or business? Wondering how the latest Pinterest changes will affect…Like it 0
19 S. Media Metrics + Persona Creation
June 20, 2018
Top Links for Wednesday – June 20, 2018
Today’s Editor is…
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Gini DietrichGoogle search console, persona creation, scaling your business, and more on today’s @smcurrent -
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A Dead Simple Way to Improve Your Search Rankings with Google Search ConsoleHere is a dead simple way to improve your search rankings and get more traffic to your website with Google…Like it 0 -
2Social Media Marketing: What it is and Why it Matters to YouAs a person in the 21st century (with wi-fi and the latest technology), it’s likely that you know and understand what…Like it 0
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Savvy marketers leverage user-generated content to drive social media results. Find out how you should be engaging and (legally) curating customer content to simplify your daily posting grind. Download our e-book.PROMOTED -
3How Persona Creation Makes Content and Editorial Calendar Creation EasierContent marketing can be a time-consuming endeavor, especially for small business owners or marketing teams that only include a few…Like it 0
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Membership Has Its PrivilegesYou may not remember this, but back in the ‘Nineties, the slogan of American Express was “membership has its privileges.”…Like it 0 -
5You Ask, I Answer: Business Messaging and CollaborationNick asks, “May I ask you, what business messenger or collaboration tool do you use? What feature or functionality is…Like it 0
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Scale Your Agency Without Proposals or RFPsHow would you like to scale your agency without writing one more proposal or respond to one more RFP? Gini…Like it 0 -
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19 Social Media Metrics That Really Matter—And How to Track Them“So,” says your boss, “can we talk data?” As a social media manager, that’s your cue. It’s your chance to…Like it 0
FB Analytics vs. Google Analytics + More
June 19, 2018
Top Links for Tuesday – June 19, 2018
Today’s Editor is…
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1Malliha AhmadWhat does success mean to you? Let it marinate and dive into today’s #smcurrent
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Facebook Analytics vs. Google Analytics: Which Should You Use?Facebook Analytics vs. Google Analytics, which should you use and why? Laura Petrolino explains the differences between the two data…Like it 0 -
2Success Doesn’t Just Mean Having a Corner OfficeSuccess – a word that can mean many different things to different people, especially when it comes to work. The…Like it 0
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At Ignite Social Media, we have developed a line of services specifically designed to provide support for in-house social media teams when and where they need it. Want to continue the conversation? Visit us at https://www.ignitesocialmedia.com/in-house-social-media-support-services/
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I’m a Slytherin on Twitter but a Hufflepuff on InstagramThis post is part of Me, online, Mashable’s ongoing series digging into online identities. I have a confession to make:…Like it 0 -
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Have Consumers Bought Into Bots? A Look At The Current State Of ChatbotsRemember when Microsoft CEO Satya Nadella famously proclaimed back in early 2016 that “bots are the new apps”? Well, it looks like…Like it 0 -
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23 Facebook Tools to Use in Your Marketing StrategyHaving the right Facebook tools to execute your marketing strategy not only makes your job easier, it makes your work…Like it 0 -
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If you’re not the alpha dog, SEO may be holding you backCompeting for SEO dominance may be like junkyard dogs fighting over the same bone. Maybe there is another way to…Like it 0 -
7You, Too, Can Be a Social Media Influencer!“You get what you pay for” is an adage older than the Pyramids of Egypt or Windows 8.1. And social…Like it 0
Crown + #DestigmatizeDepression
June 18, 2018
Top Links for Monday – June 18, 2018
Today’s Editor is…
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Jeremy GoldmanStart your week by running the gamut: from destigmatizing depression to IHOP’s new burgers. (Yes, really) -
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Anthony Bourdain, Kate Spade, and the Growing #DestigmatizeDepression MovementWhy Dave Kerpen is using social media to shine a light on depression.Like it 0 -
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Content Marketing is a PrivilegeWe are all creators now. All publishers. And companies are collaborators. Okay, and sometimes, we’re fans of other people’s creations,…Like it 0 -
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First look at Instagram’s self-policing Time Well Spent toolAre you Overgramming? Instagram is stepping up to help you manage overuse rather than leaving it to iOS and Android’s…Like it 0 -
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YouTuber honestly reviews IHOP’s overhyped burgersLast week, IHOP attempted to pull off some viral marketing when it announced it was changing its name to IHOb,…Like it 0 -
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Crown, a new app from Tinder’s parent company, turns dating into a gameIf you’re already resentful of online dating culture and how it turned finding companionship into a game, you may not…Like it 0 -
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Facebook’s head of communications & public policy is leaving the companyElliot Schrage, who has led communications around Facebook’s response to the Cambridge Analytica scandal, has been with the company for…Like it 0 -
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Quick Tips for Posting Videos on Social Media Like A ProTwo things have been taking over everyone’s online attention for the past couple of years: social media and video content.…Like it 0
LinkedIn Kudos + Reputation Management
June 15, 2018
Top Links for Friday – June 15, 2018
Today’s Editor is…
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Jess OstroffSnapchat updates, #worldcup case study, and so much more in today’s #smcurrent -
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Snapchat launches privacy-safe Snap Kit, the un-Facebook platformToday Snapchat finally gets a true developer platform, confirming TechCrunch’s scoop from last month about Snap Kit. This set of…Like it 0 -
2Case study: Winning the #WorldCup with Epic ContentOne of our favorite case studies of all time is the story of how Nike used epic content to win…Like it 0
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Online Reputation Management: A Guide for Social Media MarketersWondering what people think about your business? Interested in using social media to improve your online reputation? In this article,…Like it 0 -
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How the Instagram Algorithm Works in 2018: Everything You Need to KnowHow exactly does the Instagram feed work? That question has puzzled marketers ever since Instagram first introduced its algorithm in…Like it 0 -
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4 Common Instagram Mistakes Marketers Must AvoidLike tripping on a runway, an Instagram faux pas is a very particular kind of public humiliation. When trying to…Like it 0 -
6Introducing LinkedIn Kudos: Say Thanks and Show Your AppreciationDid you know that seven out of 10 employees who receive appreciation for their work say they’re happy with their…Like it 0
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Twitter wants to inject live events into every area of the appThe chronological news feed has been a bit of a looming specter for Twitter . Sure, it’s their bread-and-butter, but…Like it 0
Google & FB Top List of Advertiser Fears
June 14, 2018
Top Links for Thursday – June 14, 2018
Today’s Editor is…
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1Jim TobinWant to do an email match on Facebook? Facebook will require new certification from you as to how you got the emails. That and more in today’s @SMCurrent.
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Facebook demands advertisers have consent for email/phone targetingFacebook is hoping to avoid another privacy scandal by adding new accountability and transparency requirements for businesses that use its…Like it 0 -
2Google and Facebook Top List of Advertiser FearsAdvertisers fear the impact of Google and Facebook on their businesses more than any other industry trends in 2018, according to a Marin Software report on digital advertising released Tuesday.Like it 0
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Reddit introduces native autoplay video ads optimized for the site’s recent redesignUnlike previous video ad products sold via cost per impression, Reddit’s new video ad units are available on a cost-per-view…Like it 0 -
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IAB Study: Podcast ad revenues are shooting through the roof — $314M in 2017With self-reported ad revenues a whopping 275 percent higher than in 2015, marketers and podcasters continue to see a bright…Like it 0 -
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Twitter opens in-stream video ads to advertisers in 12 global markets via its self-serve ad toolTwitter’s in-stream video ads, launched in April 2017, are now available to all advertisers in the US and 11 other…Like it 0 -
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6 Facebook Advertising Mistakes Every Marketer MakesThink there’s no room for improvement in your Facebook ads? Think again. Even experienced social media marketers can fall victim…Like it 0 -
7Here’s How AI Will Pull Content Marketing Back From the Brink of DestructionHemingway tried to warn us.Like it 0
Shopping Tags on IG + AR Lenses on Snapchat
June 13, 2018
Top Links for Wednesday – June 13, 2018
Today’s Editor is…
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1Gini DietrichShopping tags on Instagram, sponsored content carousel ads on LinkedIn, AR lenses on Snapchat, what you’re doing wrong with paid social, and a little self-serving message about our Spin Sucks podcast, and more on today’s @smcurrent
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1Instagram adds shopping tags directly into StoriesInstagram’s shoppable tags are about to pop up in Stories. The company first started testing the feature back in 2016…Like it 0
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LinkedIn rolls out Sponsored Content carousel ads that can include up to 10 customized, swipeable cardsAlong with the standard available ad metrics, advertisers will have access to click and impressions for each card within the…Like it 0 -
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Snapchat brings AR Lenses to its self-serve ad tool, launches Sponsored Snappables & builds on its e-commerce effortsAlong with its latest AR ad developments, Snapchat is rolling out goal-based bidding around conversions for e-commerce advertisers. The post…Like it 0 -
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Where Your Brand Is Going Wrong With Paid SocialLike paid search before it, paid social has become a hotspot of competition within the digital marketing world. More and…Like it 0 -
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Our Terms of Service Have Not ChangedThe Facebook / Cambridge Analytica news has brought quite a bit of the unrealized or unspoken of the tech world into national…Like it 0 -
6You Ask, I Answer: Social Media and AIKevan asks, “How will AI change the job of a social media manager in the next 2-5 years?” Recall that…Like it 0
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The Spin Sucks Podcast Launches Today!It’s been in the works for many months and the Spin Sucks podcast finally launches today. Here are the first…Like it 0
IG’s Value to FB + Social Media Addiction
June 12, 2018
Top Links for Tuesday – June 12, 2018
Today’s Editor is…
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1Jeremy GoldmanThe dangers of social media for celebs, Sprinkr’s founder & CEO discusses customer experience, Airbnb’s big hit, Instagram’s stupendous value to Facebook, and everything else you need to have a terrific week! Bon appetit.
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How Roseanne Barr and Samantha Bee underscore the costs and dangers of social media’s ‘wow’ factorTwo social-media driven controversies underscore how trying to say ‘wow’ things can have swift and costly ramifications, media columnist Ken Auletta explained to CNBC.Like it 0 -
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Sprinklr’s Founder Speaks Up About the Future of Customer ExperienceJeremy is joined by Ragy Thomas, the founder and CEO of Sprinklr – the leader in enterprise social media software – as he explains what the customer is going to expect in the future, as well as a concept he calls “Verified Web.”Like it 0 -
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Airbnb took a big hit in Japan that left thousands of travelers with no lodgingIf you’re traveling to Japan in the next few weeks and you have an Airbnb reservation, you better start looking…Like it 0 -
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Instagram’s Value to Facebook Just Keeps GrowingInstagram reportedly plans to start supporting much longer videos. It’s one more example of the platform growing its reach — and its revenue opportunities.Like it 0 -
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Twitter users outraged to learn David Simon, creator of ‘The Wire,’ has reportedly been bannedDavid Simon, creator of HBO’s The Wire, Generation Kill, Treme, The Corner, and more, was reportedly banned from posting on…Like it 0 -
63 Signs That You’re Addicted to Social MediaThe human mind looks for things it can become addicted to, despite religious upbringing, financial status, career choices, or calorie…Like it 0
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The Creative Curve – Book InterviewAllen Gannett in his new book, The Creative Curve, overturns the mythology around creative genius, and reveals the science and…Like it 0
11 Google Templates + Lead Magnet
June 8, 2018
Top Links for Friday – June 8, 2018
Today’s Editor is…
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1Jess OstroffLead magnets, IG Collections, & so much more in today’s #smcurrent
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4 Ways Your Brand Should Be Using Instagram Collections800 million people discover, share, and engage with content on Instagram. So, it makes sense that the platform would release…Like it 0 -
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11 of the Best Free Google Sheets Templates for 2018Whether your marketing position requires you to send invoices to clients, track website analytics, or create budget and expense reports,…Like it 0 -
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Are AMP Landing Pages All They’re Cracked up to Be? A Look Into Page SpeedIf you’ve spoken to a Google rep, or read the hype online, you know AMP landing pages have been all…Like it 0 -
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#214: The Ultimate Guide to Choosing the Right Lead Magnet for Your AudienceMost of you already know I’m all about list building. In fact, one of my favorite mottos is “always be…Like it 0 -
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Social Media Engagement is the New Social Media Marketing: How To Do It WellAs social media platforms evolve to reward authentic social media behaviour, social media engagement has become a vital part of…Like it 0 -
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Instagram plans to launch Snapchat Discover-style video hubInstagram is preparing to unveil a home for longer-form video — a YouTube competitor and its take on Snapchat Discover.…Like it 0 -
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Why Problem Solving Should Be The Only Value Proposition You UseThere’s more than one reason why people love brands like P&G, Warby Parker, and Apple. But, can you guess what…Like it 0
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Malliha Ahmad
Guud Social -
Jason Keath
Social Fresh Conferenece -
Josh Layhue
Ghost Creativ
The Team