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IG Grid Strategies + SmugMug Acquires Flickr
April 23, 2018
Top Links for Monday – April 23, 2018
Today’s Editor is…
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1Malliha AhmadIncrease reach without spend, increase B2B form submissions through conversion testing, and more! #smcurrent
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1How to Strategize Your Overall Grid on InstagramIf it’s not evident already, Instagram is home to an abundance of content creators and digital visionaries. But as the global social media community grows, the question remains: How does one stand out?Like it 0
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2SmugMug acquires FlickrTwo photo-sharing services are teaming up, as SmugMug buys Flickr from Verizon’s digital media subsidiary Oath. USA Today broke the…Like it 0
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Although the chatbot hype is at an all-time high, rest assured that if you are still struggling with what your chatbot strategy should be, you aren’t alone. Catch our Webinar on 4/24 to learn “How to Build an Effective Chatbot Strategy”PROMOTED
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3Increasing Reach Without Spend: A Community Radio Case StudyWith Facebook consistently changing the News Feed algorithm to reduce organic reach, many page owners are, justifiably, concerned about the…Like it 0
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4Featured Snippets: A Data Driven Way to Rank FasterIf SEO were an Olympic sport, it would be race walking. Everyone is after that first place slot – but…Like it 0
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5How to increase B2B form submissions through conversion testingContributor Abraham Nord looks at four tests that illustrate how improving the online experience can lead to dramatic increases in…Like it 0
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6Recycle Content Marketing: 100+ Ways To Reuse, Repurpose & RepromoteDo you recycle content marketing as part of your on-going content marketing strategy and processes? Here are 100+ ways to reuse,…Like it 0
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7Twitter banned Russian security firm Kaspersky Lab from buying adsThe U.S. government isn’t the only one feeling skittish about Kaspersky Lab. On Friday, the Russian security firm’s founder Eugene…Like it 0
Generational Marketing + Bizz Podcasting
April 20, 2018
Top Links for Friday – April 20, 2018
Today’s Editor is…
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1Jess OstroffThe GDPR crackdown is coming, how to better understand your customers, and why you should stop hunting for ROI right now.
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1How to Use Facebook Business Manager: A Step-by-Step GuideAs the network itself puts it, Facebook Business Manager allows you to “manage ad accounts, Pages, and the people who…Like it 0
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2You Ask, I Answer: 10 Tips for Starting a Business PodcastGenevieve asks, “What tips would you give to someone wanting to start a podcast?” Having been a podcaster since 2005,…Like it 0
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3Are You Marketing Effectively Across Generational Lines? [New Data]You’ve heard it from us before: “The way consumers prefer to access content has changed.” “We’re seeing a fundamental shift…Like it 0
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4Why You Should Stop Hunting for ROIIn the social marketing world, our unrelenting hunt for ROI stems from fear. The fear that there is one definition…Like it 0
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5Why Understanding Your Customers is the Only Marketing Strategy You NeedWe all want to be “successful” marketers. But what does success in marketing even mean? Sure, we can track analytics.…Like it 0
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65 Creative Ways Content Labeling Can Make You a Better Social MarketerTwo weeks ago, we published an introduction to content labeling, explaining why it is such a crucial piece of the…Like it 0
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7Data experts on Facebook’s GDPR changes: Expect lawsuitsMake no mistake: Fresh battle lines are being drawn in the clash between data-mining tech giants and Internet users over…Like it 0
Snapchat Redesign + New YouTube Tools
April 19, 2018
Top Links for Thursday – April 19, 2018
Today’s Editor is…
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1Jim TobinThat Snapchat redesign? Phase 2 is coming and YouTube is looking to add more tools for creators to monetize. That, plus privacy, tragedies and data science in today’s Social Media Current.
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1Snapchat is testing a new ‘tabs’ layout to make navigation easierSnapchat is finally redesigning its redesign. The messaging app is testing multiple new layouts of both its “Friends” and “Discover”…Like it 0
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2YouTube promises expansion of sponsorships, other monetization tools for creatorsYouTube says it’s rolling out more tools to help its creators make money from their videos. The changes are meant…Like it 0
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Although the chatbot hype is at an all-time high, rest assured that if you are still struggling with what your chatbot strategy should be, you aren’t alone. Catch our Webinar on 4/24 to learn “How to Build an Effective Chatbot Strategy”PROMOTED
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3Senators introduce privacy ‘bill of rights’ to protect consumer dataThe CONSENT Act would require edge providers to comply with FTC-regulated data protection rules. The post Senators introduce privacy ‘bill…Like it 0
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4Should Brands Go Dark on Social Media When a Tragedy Occurs?It seems like more so than ever, we’re waking up to devastating news when we turn on the TV or…Like it 0
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5Do marketers really want to be data scientists?It is a challenging time to be a marketer. Consumers demand more personalised experiences than ever, and for marketers if…Like it 0
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6Pinterest redesigns business profile pages with monthly viewer countsThe monthly viewer count number will show businesses the number of people who have viewed their pins during the last…Like it 0
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7Who, If Anyone, Will Be the Next Facebook?Facebook has been all over the news in recent months, and not for good reasons. While it’s hard to picture…Like it 0
Influencer Marketing Tips + GDPR Misconceptions
April 18, 2018
Top Links for Wednesday – April 18, 2018
Today’s Editor is…
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1Gini DietrichGDPR is fast approaching so we continue to have tips for you to consider. That, blog post title ideas, influencer marketing tips, and what you should know before starting a business—all on today’s @smcurrent
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1Here are some more misconceptions about GDPRThere’s certainly no shortage of them for the upcoming General Data Protection Regulation. The post Here are some more misconceptions…Like it 0
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2LinkedIn for Business: The Ultimate Marketing GuideYou may already know that LinkedIn has 546 million users. But what really matters for a business-oriented network like LinkedIn…Like it 0
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Although the chatbot hype is at an all-time high, rest assured that if you are still struggling with what your chatbot strategy should be, you aren’t alone. Catch our Webinar on 4/24 to learn “How to Build an Effective Chatbot Strategy”PROMOTED
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3Instagram blogger Photoshops her body to look how trolls want it to lookSadly, the reality of having any kind of online presence in this day and age seems to come hand in…Like it 0
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4Don’t Tax Your Brain: 101 Free Blog Post Title IdeasFeeling taxed when you need blogging or content inspiration? Use these 101 Free Blog Post Title Ideas inspired by Tax…Like it 0
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5You Ask, I Answer: Influencer Marketing Tips for CompaniesGenevieve asks, “What are some of your best influencer marketing tips?” What a great, complex question. Influencer marketing is done…Like it 0
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6Introducing Prime Time Anytime: A Program Offering Marketing Insights and Solutions to Help Build Your BrandPrime Time Anytime is designed to help marketers with brand objectives understand ad measurement principles and discover how to build…Like it 0
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7Starting a Business: The 20 Things You Should KnowStarting a business isn’t easy, but we oftentimes overanalyze and overthink it versus just making a decision and going for…Like it 0
GDPR Compliance + 16 Video Metrics
April 17, 2018
Top Links for Tuesday – April 17, 2018
Today’s Editor is…
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1Malliha AhmadNew Twitter rules, Bumble launches FB-free login, and so much more in today’s #smcurrent
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1The psychological impact of an $11 Facebook subscriptionWould being asked to pay Facebook to remove ads make you appreciate their value or resent them even more? As…Like it 0
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2What Do the New Twitter Rules Mean for Social Media Managers (and Buffer Customers)Keeping Twitter safe and free from spam is a top priority for us. — Yoel Roth, API Policy and Product…Like it 0
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3GDPR Compliance: Everything Communicators Need to KnowLaura Petrolino interviews two GDPR compliance experts, Tom Fox and Jonathan Armstrong. They review the top questions around GDPR and…Like it 0
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4What to do when your company is “sell sell sell” and won’t allow human contentAre you stuck in a company culture focused on sell, sell, sell? Here are tips to overcome and eventually work…Like it 0
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5How To Create Great Content Outdoors in SpringAs winter overcast rolls out and spring sunshine fills our view, it’s a great time to escape the confines of…Like it 0
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616 Video Metrics Your Boss Actually Cares AboutConventional wisdom tells us that views, especially three-seconds ones, are a vanity metric. But Facebook tracks them for a good…Like it 0
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7Bumble launches Facebook-free loginThe #DeleteFacebook movement will no longer put an undue damper on your love life. SEE ALSO: I’d love to delete…Like it 0
FB Bookmarks + Gmail Redesign
April 16, 2018
Top Links for Monday – April 16, 2018
Today’s Editor is…
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1Jeremy GoldmanFacebook bookmarks, fallout from Zuck’s testimony, Gmail’s latest redesign and so much more you need to know to start your week. Let’s dig in.
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1Medium pokes fun at Mark Zuckerberg’s congressional testimony in the best way possibleIt’s been a very long week for Facebook CEO Mark Zuckerberg. Dude survived over 10 hours of Congress grilling him…Like it 0
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2Mission accomplished, Trump boasted. Not so fast, Twitter replied.Donald Trump can’t catch a break, mostly because Donald Trump is extremely bad at being President of the United States.…Like it 0
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Savvy marketers leverage user-generated content to drive social media results. Find out how you should be engaging and (legally) curating customer content to simplify your daily posting grind. Download our e-book.PROMOTED
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3Facebook’s Bookmarks menu gets a facelift that makes its settings easier to findFacebook is rolling out a redesigned bookmarks section in its app that will make it easier to navigate and access…Like it 0
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4Gmail’s upcoming redesign to include more app integration, smart replies & offline supportGoogle sent Gmail users an announcement earlier this week outlining a new ‘Gmail Experience’ to launch via the company’s Early…Like it 0
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5Users and advertisers are mostly unfazed by Facebook scandalFacebook’s downfall has, it seems, been greatly exaggerated — at least according to Facebook . Even with the Cambridge Analytica…Like it 0
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63 Customer Expectations for Chatbots to Help Fuel Your Chatbot StrategyWith the increased buzz around chatbots, messenger apps, and artificial intelligence, many marketers are beginning to feel the pressure of…Like it 0
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7The Marketer’s Guide to Instagram Stories: Building Your Brand and Generating SalesOut of all of the different facets of digital marketing, social media tends to change with the most immediate and…Like it 0
SlideShare for Social + IG Downloads
April 13, 2018
Top Links for Friday – April 13, 2018
Today’s Editor is…
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1Jess OstroffGDPR 101 for Marketers, 5 ways to prepare for a launch, and so much more! #smcurrent
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1A Marketer’s Guide to Using SlideShare for Social MediaThe humble slide show has come a long way. From the Kodak carousel of Mad Men fame to the ubiquitous…Like it 0
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2Easy Feedback Mechanisms Are Key to Customer Experience OptimizationWhy gathering feedback from more customers is crucial in live environments, and new technology for capturing customer experience optimization data,…Like it 0
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At Ignite Social Media, we have developed a line of services specifically designed to provide support for in-house social media teams when and where they need it. Want more information? Connect with us at https://ignitesocialmedia.com/contactPROMOTED
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3You Ask, I Answer: GDPR 101 for MarketersA surprising number of marketers are ill-informed and ill-equipped to implement the largest change in data and privacy in the…Like it 0
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4How to Research and Plan Your Blog Content for a YearDo you use a blog to connect with customers and prospects? Wondering how to plan and publish strategic content on…Like it 0
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55 Ways to Prepare for a Launch with Social MediaI was talking to a coworker in the kitchen today. He’s co-writing a children’s book with his kids (aww!). The…Like it 0
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6Instagram will let you download your content after criticism about portabilityYesterday we reported that Instagram lacked data portability, knocking the app for the absence of an equivalent to Facebook’s Download…Like it 0
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7Facebook & Cambridge Analytica: What we know, what they knew & where that leaves usA brief history of the many privacy disasters at the world’s dominant social media platform, and what the most recent…Like it 0
21Ways to Get IG Followers + Quizzes
April 12, 2018
Top Links for Thursday – April 12, 2018
Today’s Editor is…
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1Jim TobinWell, Congress proved they don’t know their a** from an API, didn’t they. And Zuck came out looking pretty good. But that’s not stopping a class action suit heading his way on behalf of 70M users.
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1Zuckerberg’s boring testimony is a big win for FacebookMark Zuckerberg ran his apology scripts, trotted out his lists of policy fixes and generally dulled the Senate into submission.…Like it 0
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2Facebook confronts class action lawsuit on behalf of 70M usersThe central claim is that Facebook profited from the transfer of user data without consent. The post Facebook confronts class…Like it 0
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35 Ways to Stay Up-to-Date on Social MediaSocial media moves quickly and changes from one minute to the next. It’s important to stay up-to-date on all the…Like it 0
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4Native will dominate display spending in 2018Mobile, social media and Amazon are the major growth drivers. The post Native will dominate display spending in 2018 appeared…Like it 0
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5‘Tens of thousands’ of Facebook accounts may be related to Russian intelligenceFacebook has previously officially noted that 470 accounts associated with Russia’s Internet Research Agency have been banned related to the…Like it 0
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621 Simple Ways to Get More Instagram FollowersWondering how to get more Instagram followers the right way in 2018? You’ve come to the right place. Sure, there…Like it 0
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7How to Supercharge Your Content Marketing with QuizzesThere is plenty of information out there, which makes your content marketing job even more difficult. Stand out from the…Like it 0
Cambridge Analytica + Social Media in 2020
April 11, 2018
Top Links for Wednesday – April 11, 2018
Today’s Editor is…
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1Gini DietrichWith Zuckerberg’s second day on The Hill, Facebook is still scurrying to clean up app access to your data. That and more on today’s @smcurrent
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1Time for brands to take customer data personallyAs consumers and regulators increase scrutiny around data, contributor Nina Caruso says there’s an opportunity to adopt a customer-centric approach…Like it 0
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2Does Cambridge Analytica have your info? Here’s how to checkFacebook is making it easy for users to find out if their data was scraped and is launching a data…Like it 0
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3Facebook begins blocking apps from accessing user data after 90 days of non-useFacebook has rolled out a change that limits apps’ ability to access users’ data. The change comes hours before Facebook…Like it 0
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4Social media in 2020: 11 data-backed predictions2020—it’s a year that, because of its symmetrical numerology, tends to attract a disproportionate share of futurist musings. Not wanting…Like it 0
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5How to Increase Your Visibility with Online ReviewsIf you’re taking a hands-off approach to online reviews, you’re leaving money on the table. Keep your brand in the…Like it 0
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6You Ask, I Answer: How To Get Executive Buy In For Content StrategyBrandon asks, “How to get executive buy-in for your content strategy?” This is a great question that requires TWO sales…Like it 0
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710 Ways to Come Up with Content Topics and Be a Better WriterTo become a better writer, you have to come up with better content topics. That means working with your subject…Like it 0
GDPR Checklist + Content Pillars
April 10, 2018
Top Links for Tuesday – April 10, 2018
Today’s Editor is…
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1Malliha AhmadHappy Tuesday! #smcurrent
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1Facebook will tell you today if Cambridge Analytica had access to your dataLast week, Facebook revealed that 87 million or so users potentially had their data improperly shared with Cambridge Analytica —…Like it 0
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2Consumer groups file FTC complaint against YouTube for collecting kids’ personal data without parental consentTwenty-three consumer watchdog groups say Google is not making any effort to comply with COPPA. The post Consumer groups file…Like it 0
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3Why the Rules of Photography Still Matter on SocialIt’s true what they say: a picture says a thousand words, especially on social media. The photos that we take…Like it 0
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4Bots on Twitter share two-thirds of links to popular websites: PewIt’s official: Bots are doing a lot of PR grunt work on Twitter — especially when it comes to promoting…Like it 0
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5The Communicator’s GDPR Checklist and Resource GuideThe GDPR will affect all businesses, big and small, across all geographies. Laura Petrolino walks your through and provides a…Like it 0
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6These Emojis Can Increase Click-Through Rates, According to New DataEmojis can be powerful tools that help your messages stick with your audience: a study found that participants who were…Like it 0
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7How to Plan an Integrated Marketing Campaign with Content PillarsOne of the most ineffective ways to plan a content strategy is to think in terms of one-off content. It’s…Like it 0