I’m obsessed with forecasting the future of marketing & communications, especially everything pertaining to social media! This involves tons of reading, analysis, and coffee.
Tell us about your company
Firebrand Group is a futureproofing firm devoted to helping enterprises answer what different arenas of marketing – such as video, influencer relations, paid social media, and more – will look like over the next few months. We work with blue chip firms and high-growth startups alike.
What are your favorite books and industry sites for education and/or fav non-industry sites for inspiration?
The Harvard Business Review and The Next Web are two of my favorites, as well as Inc (disclaimer: I’ve written for all three). The Verge, Quartz, Wired, and Fast Company are all pretty good as well.
What’s your favorite quote?
“Do or do not. There is no try.” – Yoda
Anything else we should know?
I have two kids under three and a half and five pets, running a startup, and trying to figure out what my third book will be about, so life’s pretty darn busy…but I wouldn’t have it any other way.