Today’s Editor is…
Jim Tobin
Yesterday’s @SMCurrent was all about Facebook. Today we focus largely on Instagram and Snapchat, with particular focus on the latter as it prepares for IPO.
Instagram lets you post up to 10 photos or videos as 1 swipeable carousel
Instagram wants you to share a more complete picture of your experiences in its classic feed, not just its Snapchat…
Why Business Is About to Boom for Social Media Agencies
Big changes in necessary skills and complexity have made outsourcing social media to agencies more attractive, says Jay Baer.
Snapchat, will it decrease in 2017? Has Instagram won over Snapchat?
The battle lines were drawn last August between Instagram and Snapchat the day Instagram Stories was released. Eerily similar to…
3 Creative Ways to Use Live Video for Business
Want to add live video to your marketing plan? Wondering how live streaming can increase customer loyalty and engagement? Live…
Hanging out at Snap’s unremarkable IPO roadshow
One of the remarkable things about the roadshow presentations for hotly-anticipated IPOs — where they’ll make a pitch to investors…
Make the Shift from Automation to Engagement Marketing
Author: Patrick GrooverSimply dabbling in multi-channel marketing is no longer an option, and your ability to deliver personalized and connected…
Dovetale launches tool for automatically finding influencers through photo-matching
A brand uploads an image with the desired look-and-feel, and the platform finds influencers who have posted similar images. Please…