Top Links for Friday
Measure social using Google Analytics and Snapchat is growing up! All of this & more on @smcurrent
1 Facebook adds TRP buying features for brands extending TV ads to mobile
Along with new DMA and day-part features, Facebook offers insights on transforming effective TV ads …
2 Snapchat Is Growing Up
 Whether or not you use it, we’ve all heard of Snapchat. And regardless of your …
3 Facebook Messenger launches Group Calling to become your phone
 Jump on the party line or hear the voices of your whole family with Facebook Messenger’s…
4 Facebook Is Looking Into Ways For Users To Monetise Their Posts
Rumour has it that Facebook could be preparing to offer users different ways to monetise …
5 How to Measure Social Media Using Google Analytics Reports
Do you want to see how social media impacts your business? Want to learn how Google Analytics can …
6 Solving the 10 Most Common Social Media Marketing Challenges
Today, there are 2.307 billion active social media users around the world. That’s nearly …
7 What’s a better social media goal: customer loyalty or brand awareness?
Every business should measure the conversion of their social media marketing. Even if it is not your…