Today’s Editor is…
Jim Tobin
Lots of news today, with Pinterest, Twitter and Facebook all making platform adjustments. And new influencer marketing research shows how brands are struggling internally with the practice.
Pinterest begins rolling out search ads for keywords and shopping campaigns
 Pinterest is adding another piece to its arsenal of advertising services, opening up search advertising to its partners and with…
Twitter tweaks video again, adding view counts for some users
Like Facebook, Twitter is obsessed with video, and it’s not done tweaking how it delivers those little motion picture clips…
New Influencer Marketing Research Has Four Key Findings
Is your influencer marketing working? When executed properly, yes. But that is not always as easy as it sounds. To…
Facebook’s new “Discover People” section wants to help you make friends
 Facebook is testing a new section on mobile called “Discover People,” which encourages users to introduce themselves by updating their…
The Best Apps for Social Media Managers in 2017
If you’ve ever tried to build classic flat pack furniture without that special screwdriver, you know how important the right…
Facebook starts opening its black box to keep advertisers from avoiding Audience Network
Criticized for a lack of transparency, Facebook has started making concessions, including talks about private marketplaces. Please visit Marketing Land…
5 Things To Keep In Mind When Creating A Facebook Canvas Ad
So, you’ve been hearing the hype and you’re finally ready to embark on creating your own Facebook canvas ad. Congratulations!…