Today’s Editor is…
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Twitter and Facebook continue to balance open discourse and protection, while Pinterest broadens their Pin Collective program, in today’s @SMCurrent.
Twitter claims tech wins in quashing terror tweets
 In its latest Transparency report, which covers requests it’s received from governments pertaining to content on its platform, Twitter has…
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Pinterest opens self-serve version of Pin Collective branded-content program
Through a deal with Popular Pays, Pinterest is helping all advertisers find talented folks to produce creative for its platform.…
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See what Facebook ads you actually clicked in ‘Recent Ad Activity’
 You might think you’re impervious to Facebook’s ads, but you probably do get seduced every once in a while. But…
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Facebook’s removal of 4 ad targeting options does not apply to existing campaigns
The disabling of ads targeted based on people’s employers, schools, fields of study and job titles only applies to new…
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Why You Must Answer Every Negative Review
Humans naturally struggle with negative feedback. However, marketers must remember that every review is an opportunity, not a burden, says…
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Contrary to Reports: What Facebook REALLY Did About ‘Jew Hater’ Targeting
Facebook removed important B2B psychographic targeting following ProPublica’s bombshell assertion that they were able to target self-proclaimed “Jew Haters” (and more),…
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How Brands Can Approach Live Streaming
We’re all live broadcasters now. With the advent of Twitter’s Periscope, Instagram Stories and Facebook Live, everyone has the ability…
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