Today’s Editor is…
Malliha Ahmad
“Have you ever cringed at something a brand or business said on social media?” This and more on today’s #smcurrent
Workplace, Facebook’s enterprise edition, snaps up Walmart as a customer
 Workplace — Facebook’s bid to take on the Slack, Microsoft and the rest of the players in the market of…
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Words and Phrases to Ban from Your Social Media Vocabulary
Have you ever cringed at something a brand or business said on social media? Often, small words can make a…
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Paid Search for Product Releases
Paid media is an important part of the PESO model, yet it’s often overlooked by PR pros. Here, Matt Mason…
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Why You Need Proactive Customer Service
The best way to build your business with customer experience is to pay more attention to proactive, rather than reactive,…
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Research Backs Email Marketing as The Biggest, Baddest Medium on the Block
Email marketing is second-to-none when it comes to reaching out to customers and potential prospects for sales and marketing. The…
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Twitter can keep its extra characters, I want to edit tweets
Geez, Twitter, have you not been listening? Yesterday, in an unsolicited act of largess, Twitter doubled the number of tweet…
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The Construct for Digital Transformation and Business Model Innovation
Digital transformation is the new black. It is one of those catch-all terms that seems to describe any investment in…
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