Top Links for Monday
Great tips on growing a Periscope Audience + Twitter’s new ad format, today on #SMCurrent
1 Twitter Unveils First View Ads, Videos At The Top Of Your Timeline
Advertisers opting for a First View position will essentially jump to the front of the queue in Twitter’s ad network
2 The “social iceberg”: The data on 1:1 marketing may surprise you
Columnist Chris Kerns delves into data showing that while the tip of the social media iceberg …
3 Rut-Busting Content Marketing Examples
It’s easy to fall into a pattern with our content marketing efforts. And while we may know there are…
4 Measure share of engagement instead of share of voice
One of my least liked measures and metrics in marketing, and especially in marketing communications,…
5 How to Grow Your Periscope Audience With Twitter
Do you want more followers on Periscope? Have you considered promoting your Periscope …
6 17 Tips for Creating a Content Marketing Plan in 2016
Content marketing is the backbone of SEO. This is exactly why a report from the Content Marketing …
7 How the Pros Get Leads from Social Media
I’ll sometimes find myself inspired by how jampacked and successful some people seem to be on …