Today’s Editor is…
Jim Tobin
F8 was yesterday, so lots to catch up on Facebook. But Twitter is also adding new in-stream ads and Insta goes offline, in today’s @SMCurrent.
In-stream video ads have arrived on Twitter
Advertisers now have the ability to target in-stream (pre- and mid-roll) ads across Amplify partner video content. Please visit Marketing…
Everything Facebook launched at F8 and why
 An augmented reality developer platform, group chat bots, and a virtual reality version of Facebook itself were just a few…
Instagram on Android gets offline mode
 80% of Instagram’s users 600 million users are outside the US, so it needed a way to provide a better…
The Instagram ‘pods’ using likes to fight the new algorithm
You scratch my back and I’ll scratch yours. That’s the vibe in Instagram “pods” — secret communities trying to fight…
6 Ideas to Borrow from Creative Social Media Carousel Ads
If one picture is worth a thousand words, a carousel ad is worth 10 times that. Literally. According to data…
How to Create Ads in Instagram Stories: Your Guide to Instagram Stories Ads
Do you advertise on Instagram? Did you know you can run Instagram ads in Instagram Stories? Instagram Stories ads appear…
Where We Are: The 2017 State of Content Marketing [Infographic]
“Less than 10% of those surveyed were definitely sure how to implement content marketing.” Sound familiar? If it does, you’re…