Today’s Editor is…
Jim Tobin
If your page loads slowly, Facebook will be less likely to surface it in the news feed. Plus, will Snapchat survive?
Facebook will rank links to slow-loading pages lower in people’s news feeds
Facebook’s algorithm will estimate how long it takes a page to load from its mobile app and use that information…
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The Cases for and Against Snapchat’s Survival
Although Snapchat is one of the most innovative social media platforms out there, it is certainly not the most profitable.…
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Video: Amazon Spark is already overrun with #sponsored posts
During a recent scroll through Amazon Spark’s feed, 20 posts out of 55 were labeled #sponsored. Please visit Marketing Land…
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Instagram Stories turns 1 as daily use surpasses Snapchat
 Instagram Stories has blossomed from a Snapchat clone into an integral part of the world’s largest dedicated visual communication app…
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Facebook Messenger Ads: A Guide
Facebook Messenger ads allow advertisers to reach their target audience in new and creative ways using destination and placement. Here’s…
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How to Split Test Your Way to Facebook Ads Success
Want to lower the cost per conversion of your Facebook ads? Wondering how to serve the right ad to the…
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The Complete Guide to Facebook Groups: How to Create a Group, Build a Community and Increase Your Organic Reach
Facebook has recently launched Groups for Pages, enabling the 70 million+ Pages on Facebook to create their own unique communities and…
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