|Brands Could Be The Next Target of Fake News in 2017
In the final three months of the US presidential election, fake, clickbait-y headlines were more likely to hook visitors more frequently than headlines for real news. But what, if anything, does this mean for brands?
|Facebook needs to crack down on fake “Live” videos
Was that space walk or climb of a massive antenna tower really shot on Facebook Live? No. Is the point…
|Alexa, can you acquire new customers for marketers?
If smart assistants like Amazon’s Alexa make it easy to reorder products, how can brands get people to try out…
|Facebook brings in a new head of news partnerships
Facebook has hired a former NBC and CNN journalist to lead its news partnerships team, a major hire as the…
|These simple badges are helping social media users talk about mental illness
People living with mental illness and other invisible conditions are fighting stigma head-on, thanks to a new social media campaign.…
|Facebook Begins Offering Auto-Subtitling of Page Videos
Facebook has quietly rolled out its auto-subtitling function for videos to Pages in the United States.
|7 key components to a winning mobile marketing budget in 2017
Now that we’ve said goodbye to 2016, it’s time to get your mobile strategy in place for the new year.…