Today’s Editor is…
Jim Tobin
Facebook is responding to harmful posts while Snap ads a new “max reach” takeover ad, in today’s @SMCurrent.
Facebook to add 3,000 to team reviewing posts with hate speech, crimes, and other harming posts
 A week after news broke of multiple videos of suicides posted on Facebook remaining on the site for hours, the company has announced…
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Snap Ads Max Reach is Snapchat’s version of the home page takeover
For one day, advertisers can get their vertical video ads seen by all US viewers of Snapchat’s various Stories formats.…
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YouTube invites users to give feedback on its upcoming redesign
The new look and feel will be based on Material Design principles of simplicity, consistency and beauty. Please visit Marketing…
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Mastodon: What to Know About The New Social Media Platform
Every so often a new social media platform arises and one cold day while I was sitting in the Toronto…
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How to Legally Use Images in Your Social Media Marketing
Do you share images in your social media marketing? Wondering if you’re violating copyright laws? With a bit of information,…
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Facebook Messenger rolls out Instant Games worldwide
 Facebook is sidestepping the app stores by now allowing everyone to play no-download HTML5 “Instant Games” inside of Facebook Messenger.…
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Do Industry Marketing Benchmarks Matter?
Do industry marketing benchmarks matter? Consider these two benchmarks, completely out of context: The average clickthrough rate (CTR) is about…
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