Today’s Editor is…
Tyler Anderson
Lots of post Super Bowl social media info in here, including some timeless business lessons from Patriots Coach, Bill Belichick. #SMCurrent
Hashtags in Super Bowl ads slip to 30% in 2017, overtaken by URL use in 41%
From a high of 57% three years ago, hashtags were only in about one-third of ads. Please visit Marketing Land…
Super Bowl posts on social media are up from last year, but didn’t top 2015’s record numbers
Super Bowl LI may have made history as the first Big Game to go into overtime, but that may not…
Ultimate Guide to Measuring Social Media ROI
Social media ROI is one of the most heavily debated topics in the online marketing world. Why? Because measuring the…
8 Timeless Business Lessons From Bill Belichick
Editor’s Note: This post was published in 2006. Stats were updated in 2016 to reflect Belichick’s current coaching record –…
Why Your Business Can’t Ignore Dark Social
Imagine this scenario: You’re at work, hitting the 3 o’clock wall. To revive yourself from the slump, you navigate over…
How to Use Facebook Page Engagement Custom Audiences
Want more ways to retarget people on Facebook? Have you heard about Facebook’s latest custom audience features? Facebook’s newest custom…
Instagram Testing Multi-Photo Album Posts: What’s Hot in Social Media
Instagram has pushed an update to Android beta testers to allow for multiple photos in a single post.