Today’s Editor is…
Gini Dietrich
Chrome extensions, Micgoat, blockchain, and more on today’s @smcurrent
A new AI-powered Chrome extension judges content on its ‘trustworthiness’
Called Unpartial, it’s an offshoot of natural language processing previously developed by Recognant for cancer researchers and market testers. Please…
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It’s a walrus! No, it’s a giraffe! No, it’s Micgoat, a new app to debate controversial issues
 Debating is at the core of a robust society — as are online social networks. When combined, they transmute each…
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Marketers, here are some blockchain terms you might want to know
This emerging ecosystem — which is developing unique applications for marketing, ads and search — comes with its own lingo.…
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Do 3rd-Party Social Media Tools Negatively Affect Reach and Engagement? Our 200+ Post Experiment and Results
Putting your trust as a marketer or brand in 3rd-party social media tools to manage all of your posts can…
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How to Turn a Long Landing Page Into a Microsite – In 5 Easy Steps
Landing pages can get really long, which is totally fine, especially if you use a sticky anchor navigation. However, there…
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Why People Tap Back on Your Instagram Stories
1024512 You might have heard: Simply Measured has Instagram Stories analytics. We want to make it easier for you to…
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15 Key PR Metrics to Measure in a PESO Model Program
The PESO model program is great in theory, but can you measure it? Gini Dietrich breaks down 15 PR metrics…
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