Today’s Editor is…
Jess Ostroff
Happy Friday! #smcurrent
5 Ways Top CMOs Build Better Customer Experiences
The roles and responsibilities of modern marketers are evolving faster than ever. To some, this is an insurmountable challenge. To…
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The Do’s and Don’ts of Working with Social Media Influencers
Even though the idea of working with social media influencers has been around for many years, yet many organizations still…
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How Building an Offline Community Can Help Your Online Marketing
UCLA scientists found that sixth graders who went five days without using a smartphone or digital screen were better at…
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How to Create LinkedIn Video Ads
Do you want to reach more prospects on LinkedIn? Interested in using LinkedIn video ads to promote your products and…
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Instagram fights back against fake accounts & bad actors with new safety tools
Accounts with large audiences will soon have ‘About this Account’ information that publicly lists the date the account was created,…
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Facebook Location Targeting: A Detailed Guide
Facebook Location Targeting is a powerful feature allowing advertisers to segment audiences. Let’s review deeper details and usage tips of…
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Are social platforms finally growing a conscience?
Contributor Laura Collins examines changes being made by social media platforms to improve both the user and advertiser experience. The…
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