Today’s Editor is…
Jim Tobin
Pinterest jumps on the autoplay bandwagon while Twitter is helping brands promote their chatbots more effectively, in today’s @SMCurrent.
Pinterest adds autoplay video ads to feeds, search results
After introducing click-to-play video ads last summer, Pinterest is adding the autoplay variety to people’s feeds and search results. Please…
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Twitter is giving brands a new way to promote their chatbots
 Twitter has found its own way to participate in the growing chatbot trend. The company announced today a new feature for…
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Should Your Social Media Content Change with the Seasons?
It’s no surprise that a change in weather can affect our mood and health, but did you know it can…
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Live from Atlanta, It’s…Social Shake-Up!
SNL cast member Cecily Strong wrapped up an invigorating Day 1 at social media conference “The Social Shake-Up” with the…
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How to Run an Instagram Story Takeover
Want to reach more people with your Instagram stories? Have you considered hosting an Instagram Story takeover to grow a…
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How To Use Facebook Live For Employee Communications
When Facebook launched its Facebook Live video-streaming app last year, I wrote about how important the new tool is for…
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Four Best Practices for Building and Sustaining Employee Advocacy
Building and implementing an employee advocacy program is a challenge. For a long time, this is what I did for…
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