Today’s Editor is…
Gini Dietrich
Recommendations, long-form social videos, blog monetization, ketchup, and more on today’s @smcurrent
Instagram makes a play to keep users scrolling with new ‘Recommended For You’ posts
The new feature being tested conflicts with the digital well-being initiative behind Instagram’s “You’re All Caught Up” feature launched last…
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5 Brands Doing Great Long-Form Social Videos
“As short as possible” has been the constant refrain of social video creators in recent years. But what if we…
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You Ask, I Answer: Marketing Technology for Monetizing Your Blog
Maria asks, “I want to start a blog with the aim of monetizing it – what platform should I use?”…
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15 Free Content Creation Tools for Digital Marketing in 2018
Marketers constantly experience the need to create a large number of visual, audio and textual content to realise their own…
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What the Ketchup Conundrum Has to Do with Your Content
In a Masterclass lesson, Malcolm Gladwell talks about the ketchup conundrum and how you can apply it to your writing.…
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The Ultimate Guide to Marketing Trends in 2018
Marketing moves at the speed of light … er, at least it feels that way when you’re brainstorming a new…
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A Social Media Playbook For Connecting With Millennials
What exactly do young millennial users expect from brands on social media? That’s a question that gets asked a lot…
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