Top Links for Thursday – September 22, 2016 Become a YouTube Hero, save drafts on IG, & dive into the complete guide to Snapchat advertising #smcurrent 1 YouTube enlists volunteers to moderate its site via a new “YouTube Heroes” program Earlier this month, YouTube launched its own social network of sorts with the debut of YouTube Community; now it’s enlisting… 2 Facebook wants to show brands how its ads measure up against TV, others Facebook’s latest measurement news explained using sports analogies. Please visit Marketing Land for the full article. 3 Instagram rolls out a “Save Draft” feature to all users Following tests earlier this year, Instagram today confirmed it’s rolling out a “Save Draft” feature to all users. This addition means you’re… 4 3 Paid Media Targeting Options to Drive Sales on Facebook The key to a successful paid media campaign is targeting, but that’s easier said than done. There are many nuances… 5 The Complete Guide to Snapchat Advertising for the Holidays Last holiday season, Apple, Beats by Dre, and Drake came together to launch the first-ever Sponsored Lens campaign by a… 6 Want to be a Better Social Media Marketer? Listen to These 10 Podcasts The last time I went on vacation, Facebook and Instagram announced two big product changes that I was left scrambling… 7 Allo: chat with big helping of Google search Inclusion of “Google Assistant” creates a differentiated experience. Please visit Marketing Land for the full article.