Today’s Editor is…
Gini Dietrich
Lots of how-tos in today’s @smcurrent. How to use Snap Kit, monitor your competitors, analytics goals, and more…
How Companies are using Instagram to Recruit Gen Z
Not everyone knows it, but Tel Aviv is a hot spot for innovation. Like Silicon Valley, it’s a startup capital…
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Will Snap Kit Save Snapchat?
Snapchat was all the rage back when it was first created, but now other social media apps are jumping into…
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5 steps to (legally) unlock user-generated content for your marketing
Savvy marketers leverage user-generated content to drive social media results. Find out how you should be engaging and (legally) curating customer content to simplify your daily posting grind. Download our e-book.

Tool Overload is Slowing Your Marketing Team Down
Marketing teams tend to pick up a new tool for every problem.
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How to Monitor Your Competitors to Increase Conversions
In 2015 Shareaholic released statistics about the state of social media in that day’s market. According to the site, social…
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You Ask, I Answer: How to Set Up Google Analytics Goals for Ungated Content
Marc asks, “How do I set a goal for ungated content? I want to give away something but still be…
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How to Use Instagram Live Video Chat for Business
Want to use Instagram to provide personalized customer service? Wondering how live video chat can help? In this article, you’ll…
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The Agency Strategic and Business Development Plan
Every agency in the world starts off building by referrals. At some point, planning and business development becomes imperative. Gini…
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