Today’s Editor is…
Jim Tobin
Live Video is coming to Snapchat, but don’t look to broadcast. At the same time, Snapchat is finally making money in the developing world. All that and more in today’s @SMCurrent.
Snapchat will not let users broadcast Live
 Snapchat is finally getting Live video, but you won’t be able to broadcast. Today Snapchat announced it will pipe snippits…
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After years of neglect, Snapchat wins in the developing world
 Snapchat doubled its Rest of World revenue this quarter. That’s a surprise, considering CEO Evan Spiegel never seemed to care…
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Social Media Roundup: Super Bowl LII
The Super Bowl has always been the biggest event of the year for advertisers, but with the prominence of social…
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31 YouTube Stats That Matter to Marketers
The way we consume video is changing fast. Rather than gathering around the TV to watch our favourite shows, we’re…
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Tumblr also lousy with Russia-backed US election trolls: Report
 The meme-laden Tumblr platform is the latest social media and blogging outlet to be unmasked as a distribution channel for…
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6 Ways to Make Your Case for a Larger Content Marketing Budget
Whenever content marketers ask for a bigger budget, there’s inevitably the same response: “Show me the money.” Sounds like a…
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How the Twitter Timeline Works (and 6 Simple Tactics to Increase Your Reach)
Understanding the social media algorithms is important to social media marketers, especially since it can heavily impact a brand’s reach…
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