Today’s Editor is…
Jeremy Goldman
Happy Thanksgiving hangover! Here’s what you missed. #smcurrent
Pakistan reportedly blocks Twitter, Facebook, and YouTube amid protest crackdowns
Pakistan has reportedly blocked Facebook, YouTube, and Twitter amid a broader crackdown on protests.  The blockages come after six people…
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Snapchat seeks salvation in long-form and “hands-on” AR ads
 Snap Inc’s stock tanked after missing revenue expectations by $30 million last quarter, so Snapchat is looking to win over…
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5 steps to (legally) unlock user-generated content for your marketing
Savvy marketers leverage user-generated content to drive social media results. Find out how you should be engaging and (legally) curating customer content to simplify your daily posting grind. Download our e-book.

PROMOTED
The Important Lesson Elon Musk, Richard Branson, and Other Leaders Have Learned About Personal Branding
And how social platforms come into play.
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Snap’s Evan Spiegel is clinging to billionaire status by his fingernails
It’s hard to fault someone for being barely a billionaire – but still.
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Brands Heed Social Media. They’re Advised Not to Forget Word of Mouth.
There’s a need for companies to monitor both online and offline conversations to get a true picture of how people feel about a brand and any controversies it may find itself embroiled in.
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Martin Shkreli Provides Social Media Behavior and Governance Lessons for Millennials
The implications for the future.
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Marketing Day: Ad testing, making Reddit safer for brands & Snapchat’s Promoted Stories
Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the…
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