Today’s Editor is…
Jim Tobin
Snapchat’s promised redesign is taking shape, while Instagram allows replays and Facebook looks at making Messenger a broadcast platform.
Snapchat starts algorithm-personalized redesign splitting social and media
 By putting best friends first and dividing them from professional publishers, Snapchat hopes to conquer Instagram and revive its own…
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Instagram now allows optional photo and video message replays
 Instagram has tweaked a couple of its direct messaging features to make them a bit more flexible and interactive. You…
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Facebook prototypes Messenger Broadcast for businesses
 Facebook may soon be ready to squeeze more money out of its 1.3 billion-user chat app. The company has internally…
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Why Marketers on Facebook Messenger Will Rule the Engagement Economy
The more marketing evolves, the more human it becomes. The early days of email marketing were about outreach—talking at people. Now,…
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Facebook and Twitter to provide Brexit disinformation reports soon
 A UK parliamentary committee that’s investing fake news has been told by Facebook and Twitter they will provide information relating…
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4 B2B Content Marketing Trends to Watch in 2018
Change is in the air for B2B content marketing, as B2B brands begin to invest more resources in content strategy.…
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How to Setup a Successful Twitter Advertising Campaign
Sometimes squeezing the most out of your social presence means running the occasional paid campaign. And as brands continue to…
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