Today’s Editor is…
Jess Ostroff
Facebook’s disappointing earnings report and dramatic year plus a continued decline of organic social reach (and what you can do about it)
Snapchat “Storytellers” finally pairs creators with advertisers
Snapchat is arriving very late to the game of courting influencers. Now it hopes to boost ad spend by connecting…
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LinkedIn overhauls Campaign Manager for marketers managing high-volume accounts
The redesigned tool includes personalization options, one-click campaign breakdowns for reporting and new search capabilities. The post LinkedIn overhauls Campaign…
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How to Use LinkedIn Lead Gen Form Ads
Want an efficient way to find qualified leads on LinkedIn? Have you heard of LinkedIn lead gen form ads? In…
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15 Creative Examples of Branded Pop-Up Shops
Marketers spend a lot of time trying to nail down abstract concepts. They’re tasked with turning brainstorming sessions and comments…
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Organic Reach is in Decline—Here’s What You Can Do About It
Organic reach on social media is how well your posts perform without any money behind them. And with algorithm changes…
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Facebook Misses Q2 Earnings Estimates, Showing No Growth in the U.S.
Facebook has had quite the tumultuous year.
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How To Choose The Best Social Media Distribution Channels
Need to choose the Best Social Media Distribution Channels? These 5 easy steps will improve your content marketing amplification and distribution.…
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