Today’s Editor is…
Jeremy Goldman
Get ready for today’s reading: Snapchat Spectacles’ failure, Geomarketing campaigns, and Russian propaganda.
Why Snapchat Spectacles failed
 How come only 0.08% of Snapchat’s users bought its camera sunglasses? Hundreds of thousands of pairs of Spectacles sit rotting in…
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3 Brands Mastering Geomarketing: Here’s What You Can Learn
Location-based marketing is the future. Here are some brands jumping in head-first.
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5 steps to (legally) unlock user-generated content for your marketing
Savvy marketers leverage user-generated content to drive social media results. Find out how you should be engaging and (legally) curating customer content to simplify your daily posting grind. Download our e-book.

How Russian Propaganda Spreads On Social Media
NPR is exploring the growing social media landscape, the spread of false information and the tech companies that build the platforms in our series: Tech Titans, Bots and the Information Complex.
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Find Your Next Job by Quietly Signaling You’re Open to New Opportunities
One year ago, we introduced a feature called Open Candidates, which gives job seekers an easy way to quietly signal…
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Everything you need to know about the IAB ads.txt initiative
If you haven’t yet rolled out ads.txt, it might be time to hop on board. Contributor Alex Bornyakov walks you…
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Social Fresh Orlando – $100 off
Speakers include Microsoft, MGM Resorts, Purdue University, Charity Water, A&E Network, Pfizer, Fidelity Investments, Georgetown University, Cisco, Wounded Warrior Project, GE Digital, and more. Promo code = smcurrent100

Facebook will show all the ads a Page is running & archive US federal election ads
Facebook will test a ‘View Ads’ tab on Pages in Canada next month and in the US next summer. Please…
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5 Tips to Prevent Your Social Media Profiles from Sabotaging Your Job Search
You already know there’s a nagging detail you’ve got to take care of first: making your social media profiles worthy of a potential employer’s scrutinizing gaze.
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