Top Links for Tuesday
There are still lots of changes happening at Twitter, including their timeline algorithm. Read about it on @smcurrent
1 The Twitter Diaries: Wall St. vs. Main St. and Why an Algorithm isn’t the Problem
Twitter is automating (part of) its timeline via an algorithm. Cue the panic! Signal the …
2 4 Interesting Ways Slack & Other Brands Use Net Promoter Score Data
3 The Value of Video for Brands
As digital video consumption continues to grow, brands are increasingly turning to online video ads
4 The Dangers of Copy-and-Paste Social Media Customer Service
Social media has completely upended the way companies manage customer service. With the click of a …
5 How to Optimize Your Social Media Posts for Search Engines
Social media networks started off as a place for people to keep connected online, to easily talk, …
6 How to Reverse Engineer Your Competitors’ SEO Strategy
This five-step process will help you identify your strongest competitors’ SEO tactics and adapt them…
7 Die, AVEs, Die!
A robust debate has erupted on the use of advertising equivalencies as “results” in PR campaigns