Today’s Editor is…
Jim Tobin
So if Facebook is now showing people how many minutes people use the platform, are there a bunch of Russians right now saying, “Wow, I have been on here a lot?”
Snapchat launches its first speech recognition lenses
Snapchat is today launching new lenses that respond to voice commands. The company says it’s now rolling out a series of…
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Facebook finds evidence of Russia-linked influence campaigns targeting US midterms
In a newsroom post Tuesday, Facebook revealed that it has detected evidence of “coordinated inauthentic behavior” designed to influence U.S.…
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Facebook and Instagram now show how many minutes you use them
It’s passive zombie feed scrolling, not active communication with friends that hurts our health, according to studies Facebook has been…
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Snapchat launches ad marketplace for Discover partners & brings Commercials to Ads Manager
A select group of Snapchat’s Discover partners have been given access to Snap Private Marketplace, a beta program for publishers…
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Why You Should Stop Hunting for Social ROI
In the social marketing world, our unrelenting hunt for ROI stems from fear. The fear is that there is one…
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5 Ways to Use Social Proof to Revolutionize Your Social Channels
If you have ever been in a dilemma deciding where to go for dinner and you end up choosing the…
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Facebook Paid Reach: Why Your Reporting May Miss the Complete Picture
Facebook Paid Reach is often incorrectly reported. This entry details a formula and method for understanding reach overlap and avoiding…
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